The comparison has been buzzing around the internet for months: is Meghan Markle following in the footsteps of lifestyle titans Martha Stewart and Gwyneth Paltrow? Last month, the Duchess of Sussex addressed the chatter, admitting she was “flattered” by the comparisons. Now, Martha Stewart herself has finally given her thoughts on Meghan's burgeoning career as a lifestyle influencer, and her response is surprisingly insightful.

For years, Martha Stewart has reigned supreme as the undisputed queen of domesticity, building a media empire around cooking, gardening, entertaining, and everything in between. Gwyneth Paltrow, with her wellness brand Goop, has carved out a dedicated following by offering a curated lifestyle experience focused on health and luxury. So, how does the legendary Stewart view Meghan Markle’s entry into this competitive space?

Speaking to People, Stewart stated, “Well, Meghan has done a wonderful job. She’s very smart, and she’s got a great following.” It’s a surprisingly supportive comment coming from a figure who has often been seen as fiercely protective of her brand and reputation. Stewart's acknowledgement of Meghan’s intelligence and strong following suggests a recognition of the Duchess's potential and business acumen.

But what exactly *is* Meghan’s brand? Unlike Paltrow’s Goop, which focuses on a very specific (and often expensive) aesthetic of wellness, Meghan’s approach seems more grounded and relatable. Her Archewell Foundation, co-founded with Prince Harry, focuses on social impact and community engagement. Her Spotify podcast, Archetypes, explores the labels that hold women back, showcasing interviews with a diverse range of guests. And her recent deal with Netflix promises documentaries and series that tackle important social issues.

It's this blend of personal storytelling, social commentary, and lifestyle content that sets Meghan apart. She’s not just selling products; she's building a narrative around values and experiences. While Stewart’s empire is built on perfecting the art of the perfectly crafted dinner party, Meghan’s is about fostering connection and sparking conversations.

The comparison to Paltrow is particularly interesting. While both women have built successful brands around their personal lives, their approaches differ significantly. Paltrow’s Goop has faced criticism for promoting unscientific wellness practices and catering to a privileged audience. Meghan, on the other hand, seems more focused on accessibility and inclusivity.

Ultimately, Martha Stewart’s endorsement, however brief, is a significant moment in Meghan Markle’s journey as a lifestyle influencer. It signifies a validation from a true icon of the industry and suggests that Meghan is carving out a space for herself that is both unique and impactful. Whether she’ll become the next lifestyle queen remains to be seen, but one thing is clear: Meghan Markle is a force to be reckoned with.

The question now becomes: can Meghan maintain authenticity and avoid the pitfalls that have plagued other lifestyle brands, like accusations of promoting unrealistic or unattainable ideals? Only time will tell if she can truly build a lasting legacy in the world of lifestyle influencing.